Diro Kenya


About Us

About Us

DIRO Jewellers is a handmade in Kenya enterprise that designs and sells fashion accessories, mainly jewelry. Our primary raw material is Brass because it’s hypoallergenic, which means it doesn’t cause allergies. We also use other media ie horn, bone, different stones etc DIRO Jewellers is a sole proprietorship that was started 13years ago. Dianga, our CEO, then hadn’t yet gotten an opportunity to attend the university. She loved tinkering with art forms and creating different pieces. In that period DIRO Jewellers was born and registered. In the infancy stage, Diang’a was the sole crafter but the company has evolved and grown to work with 3assembly lines employing at least 18artisans in Kibera, Hawker’s Market. One of the assembly lines is female led in line with SDG number 5 that aims to reduce gender inequality. We are also passionate about promoting decent work and economic growth in line with SDG number 8. We are retailing at The Village Market, Zanta Adeyde shop opposite the Carrefour under a Made in Kenya collective under our brand name DIRO. We are also at The Hub, JEILO collections store and at Malaika Gifts and Interiors in Nakuru.

We utilize local skill sets. We have built and attracted a local and international audience. We are currently serving the Upper middle class market. Our accessories are Gold and Silver plated because Brass oxidizes when it is exposed to the elements.

Shipping Worldwide

We ship worldwide using DHL

7 Days Return

You can return your items within 7days of purchase

Security Payment

our payments are fast and secure

our team

Dianga Ochino

CEO & Creative Director at Ginene by DIRO.DIRO Jewellers is a handmade in Kenya enterprise that designs and sells fashion accessories, mainly jewelry.

Mugure Gathogo
Branding and Marketing Strategist

Over 10 Years in Design Diro Branding and Marketing Strategist, Developed DIRO logo and packaging.

James Njugi

Business Development officer, Experienced Business Development Manager with a demonstrated history of working in the media production industry.

DIRO Jewellers Premium Rateng Luxury Bracelets

DIRO is a Kenyan based brand that produces fashion accessories that tell the African story. We give premium value addition to locally sourced media. Our primary raw material is Brass because its hypoallergenic. 

We also work with Horn and Bone which is waste sourced and repurposed from the food industry. 

Made with Brass Sheet and is available in premium finishing of Gold and Silver Plating

Visit Our Outlets

1. Zanta Adeyde store at Village Market
2. African Lifestyle Hub at the Sarit Center
3. Nairobi Street Kitchen
4. Naskia Handmade at the Chekafe

Mon – Fri, 10:00am – 8:00pm

Sat-Sun, 10:00am – 8:00pm

Holidays 8:00am – 8:00pm

Select your currency
KES Kenyan Shilling